Blog

Category: Social Media

SUPER EGOS: THE MARKETING BIG D**K OFF

SUPER EGOS: THE MARKETING BIG D**K OFF

Why is Batman fighting Superman, they’re both goodies… aren’t they? It’s a question I’m sure we have all asked over the past couple of weeks. Sadly for DC and Warner Brothers, the hype behind the million dollar question has fizzled out. So much so that it recorded the biggest slump of 55% in Friday to…

Read More
Stained glass windows: Peering in on the churches agenda

Stained glass windows: Peering in on the churches agenda

With the number of people attending church ever dwindling how does the church stop this downward spiral?  Well apparently a series of Youtube videos… The new approach from the Church of England is the result of a failed attempt to show a short film, The Lord’s Prayer, before the new Star Wars movie. Unfortunately for…

Read More
Battle of the Titans: TV vs Online

Battle of the Titans: TV vs Online

Everyone, stop what you are doing! The BBC has brought to light a study from Childwise who, in all their wisdom, have revealed that young people spend more time playing and socialising online than watching TV. Surely this ground-breaking news is going to shake up the industry… Luckily Don’t Panic are ahead of the curb.…

Read More
Viral Marketing – The Ins and Outs

Viral Marketing – The Ins and Outs

It’s the New Year so being the kind and altruistic office we are we thought we’d treat you to a little insider knowledge into the world of viral marketing to help kick off your new year campaign. Viral marketing by its nature is unpredictable and often associated with a sizable budget, but it doesn’t need…

Read More
Squatty Potty will make you flip your lid

Squatty Potty will make you flip your lid

Benjamin Franklin once said there were only two certain things in life: death and taxes…but he forgot a third one: awkward conversations.  Perhaps it was because of the times or because he was a recent descendent of the Puritans.  All the same, post-modern life has afforded us with a multitude of opportunities for awkward encounters…

Read More
Don’t Panic’s “Everything is not Awesome” video is the focus for D&AD’s next President’s Lecture with Greenpeace

Don’t Panic’s “Everything is not Awesome” video is the focus for D&AD’s next President’s Lecture with Greenpeace

For three years Greenpeace have been fighting fiercely for their long-running Save The Arctic campaign. Numerous acts led to Shell finally backing down; from scaling the Shard to installing automatic banners at the Brussels Formula 1 and activists dangling from bridges to block ships, the fight from supporters was relentless. Don’t Panic’s part was played…

Read More
The Problem of Fake Views and How to deal with them

The Problem of Fake Views and How to deal with them

Ever since Kurzgesagt created this video; that called out Facebook for stealing views from other channels and creatives who slaved over the content; there’s a growing concern for views vs. engagement rate on digital video content. The video tells us the clever but inaccurate ways Facebook determines a view. The result of which are ‘fake…

Read More
The Fastest Growing Language – The Emoji

The Fastest Growing Language – The Emoji

The most recent update of emojis, which included the much-anticipated taco and omnipotent unicorn, isn’t the only thing you should be looking out for when it comes to those little emotive characters that sit there nestled away on your smartphone’s keyboard. As some of you may have heard and for those that aren’t an avid…

Read More